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Articles Archive for July 2008

SEO »

[14 Jul 2008 | No Comment | ]

I could spend words and words leading up to the simple answer to this question:

Yes.

And there’s not a darn thing anyone can do about it.

I was prompted by this when I heard of a product that promised to ‘hide’ WordPress from the search engines. Of course, every product has its hype, and that IS a neat way to advertise it. In fact, I suspect he/she may get sales because of that angle.

However, there’s really no way to hide WordPress, as long as it uses WordPress …

Business »

[11 Jul 2008 | No Comment | ]

I made a blog post recently on Adwords and costs – for example, say you pay $1 per click, and 5% of the people buy (a very good rate). You can figure out the cost per sale easily with a little math:

(PRICE PER CLICK) / (PERCENTAGE BUY) = (AD PRICE PER BUY)

In our case, $1 divided by 5% (0.05), or

1.00 / 0.05 = $20.00

or $20 per buy.

Look at it another way:

You spend $1×100 or $100 to get 100 people there.

You sell 5%, or …