An ActiveBlogging Member mentioned an email he received on Ken Evoy’s ‘blog attack‘ recently. I had read the email before, but didn’t want to comment on it. But, when a member asks, I try to answer... First off, I want to say that I have the utmost respect for Ken and his products. I bought one of his reports many years ago (’Make Your Site Sell‘, now free to download), and found it delightful and...

Face it, when you blog, you’re selling, even if you don’t think so... A post might be to mention a product or service - direct selling. A post might be to highlight your knowledge or abilities (or opinions) - selling YOU. A post might be to discuss your product or service - still selling. And so on. Even if you’re writing to be entertaining, THAT’S selling - because if you grab people with your writing,...

No, this is not a book review - in fact, I’ve just finished the introduction! However, that’s far enough into the book that he’s already shared his philosophy: Don’t skip a glass of wine a day to be rich in 50 years - enjoy the wine AND life now with less. I’ll be reading the book further, but what I’ve read so far points out something few people discuss, and which I think is key...

There’s a big difference between writing an article in WordPress, and writing code (like editing a WordPress theme). The difference is that most programming languages use a limited character set, with very specific meanings. However, writing can be ’sloppy’ in a way that computers simply can’t tolerate. For example, the following text looks about the same to the eye, but a fussy computer would choke on the second one (and they are all fussy): $x="example...

Sometimes the most obvious questions are overlooked - like what are WordPress themes? For those of us working with WordPress constantly, it’s old hat - but for people setting up a new blog, the concept is not simple. In fact, the WordPress theme system is unlike anything I’ve worked with before, an unusual pastiche of files and code that combine into a web page. Let’s say your blog has the default theme active (as set...

There’s quite a few sites that explain how to add the favicon.ico file to WordPress themes, including the WordPress site itself. The problem is, they’re wrong. Or, at least partly so. The reason is that to add a favicon.ico file to your website AND your WordPress blog requires a few hoops to be jumped through - none of which I see anyone writing about. But first things first - what is a ‘favicon’? Simply put,...