Five Figures of Denial?
(With apologies to ‘Five Fingers of Death’) Every time I read a self-professed guru talk about his five or six or seven figures of income, I get suspicious. Unfortunately, if he’s not outright lying (and that’s a very real possibility), then he could be talking about net instead of gross. Is this a problem? I once read that grocery stores work on 3% margins. That means for every $100,000 of sales, they make only $3,000...


